Google Post A New Feature in June 2017 in Google My Business on Google Search | Step by Step Process How To Use Google Post |

Google Post in Google My Business : More Enriched Google Search Listing | 2017 New Feature by Google

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What is Google Post in Google My Business?

 

Make your business stand out with Google Post in Google My Business

 

Google Posts a New Feature Launched for Google Local Listing. Google My Business is synonym to/for Google My Business – Google Local Listing, Google Local Business Listing, and Google Map Listing, so don’t get confuse.

 

Google recently provided an important update with a new feature Google Post in Google My Business.

 

Now business can write “Marketing Pitch” / a post with 100 to 300 words to grab searchers attention with pre-set goal or call to action (CTA) for each post. Goal could be to motivate searcher to – Grab an OFFER, Visit Your Website, Signup for News Letter, Buy a Product, Book an Event.

 

This new feature of “Google Post for Local Business Listing” is specifically about providing Posts feature to Local businesses that are using Google My Business dashboard and this feature is not available to brands via Google Plus (aka G+).

 

1. Benefit of Google Post on Google My Business:

 

More visibility, Campaign with OFFER/ CTA directly in google search results. This will mean more traffic to websites, better conversion and goal realization.

 

2. Features of Google Post on Google My Business:

 

A post with 100-300 words with a square image and 5 CTA

  • Learn More
  • Reserve
  • Sign up
  • Buy
  • Get An Offer

Option to publish post as an EVENT.

 

Google Post can be shared by readers across various social media platforms like Facebook, Twitter, G+ and email. There is a link provided to access the post via search as well.

 

3. How to Use Google Post on Google My Business

Here I will guide you how write and publish your first Google Post on Google My Business.

 

Step 1

Login to Google My Business Account

 

Step 2

Select the account

 

Step 3

Manage

 

Google Post On Google My Business A New Feature in 2017 by Google - Kickass Goa

 

Step 4

Published Location

 

Google Post On Google My Business A New Feature in 2017 by Google - Kickass GoaStep 5

Select the location for which you want to write the post

Google Post On Google My Business A New Feature in 2017 by Google - Kickass Goa

 

Step 6

It will take you to the “Edit” mode of local listing

Google Post On Google My Business A New Feature in 2017 by Google - Kickass Goa

 

Step 7

Click on “add photo”

Google Post On Google My Business A New Feature in 2017 by Google - Kickass Goa

 

Step 8

It will open Dashboard with Left Sidebar

Google Post On Google My Business A New Feature in 2017 by Google - Kickass Goa

 

Step 9

Click on “Post” – 2nd tab below “Home”

Google Post On Google My Business A New Feature in 2017 by Google - Kickass Goa

 

Step 10

You will find an option “create post”

Google Post On Google My Business A New Feature in 2017 by Google - Kickass Goa

 

Step 11

A window will pop up with following options:

a. Upload Image [ Use Square Image , but set your main content in 50% middle – leaving 25% from top and bottom , for best viewing on Local Listing Appearance on Desktop

Google Post On Google My Business A New Feature in 2017 by Google - Kickass Goa

Google Post On Google My Business A New Feature in 2017 by Google - Kickass Goa

b. Write your post in 100-300 words. Post must be relevant, specific and interesting to lure your prospect to grab the offer, signup for the event, visit your website etc.

Google Post On Google My Business A New Feature in 2017 by Google - Kickass Goa

c. You can make your post as an EVENT as well. Here you have an option for start date / time and end date /time

Google Post On Google My Business A New Feature in 2017 by Google - Kickass Goa

d. Add button option

d1.    Learn More ( direct to landing page, website )

d2.    Reserve ( direct to Booking Page in your website )

d3.    Sign up ( direct to contact/ signup page )

d4.    Buy ( direct to shop page/ product page )

d5.    Get Offer ( direct to campaign /discount/ offer/ sales page )

Google Post On Google My Business A New Feature in 2017 by Google - Kickass Goa

 

  1. You can PREVIEW

Google Post On Google My Business A New Feature in 2017 by Google - Kickass Goa

 

  1. Click on “VIEW” , it will take you to the Google Search Page for your company

Google Post On Google My Business A New Feature in 2017 by Google - Kickass Goa

 

That’s it. What are you waiting for? Navigate to write your first Google Post on  Google My Business and publish your first Google Post immediately.

Google Post on Google My Business a new feature in Google My Business introduced by Google in the month of June’2017

 

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